AEO is the layer of visibility that SEO alone won't give you.
When someone asks ChatGPT, Perplexity, or Google's AI Overview "who's the best web designer in Brisbane?", they get a direct answer, not a list of links to scroll through. The business in that answer didn't get there by accident. That's AEO.
Most Brisbane businesses haven't heard of AEO, let alone done anything about it. That's the opportunity. Getting your foundations right now means being ahead of your competitors when AI search becomes the default way people find services.
AEO works from the same foundation as good SEO: a fast website, clear content, and the right technical signals. What it adds is structure, specifically FAQ schema, entity clarity, and content written to directly answer the questions your clients are asking AI tools.
We've been helping Brisbane businesses with SEO and digital marketing for over 20 years. AEO is the next layer, and we're one of the few agencies in Brisbane building it into client work from day one. Read our full guide to AEO for Brisbane businesses.
What AI tools need to recommend your business.
Clear, direct answers
AI tools are trained to find answers to questions. If your content talks around a topic rather than answering it directly, it's unlikely to be cited. We restructure your key pages so every common client question has a clear, direct answer.
Schema markup
Schema markup is code that tells AI tools exactly what type of content is on your page. FAQ schema, LocalBusiness schema, and Service schema are the highest-value signals for a Brisbane service business. Most sites don't have any of them.
Consistent business information
If your website, Google Business Profile, and social profiles all say something slightly different about your business, AI tools notice. Inconsistency reduces the likelihood of being cited. We audit and align your information across every touchpoint.
Topical authority
AI tools favour businesses that appear credible and consistent on a topic over time. This means publishing quality content regularly, earning mentions from other reputable sources, and maintaining a Google Business Profile with genuine reviews.
See how Google rates your website.
Before AEO can work, your technical foundations need to be solid. Get an instant score across performance, SEO, accessibility, and Core Web Vitals. Free, takes 30 seconds.
Find the right package
for your business.
Built for Brisbane small businesses that want to be cited by AI tools, found in Google AI Overviews, and recommended by voice search.
- AEO audit of your current content and structure
- FAQ schema markup on your key service pages
- Business information consistency audit
- Google Business Profile AEO optimisation
- Structured data setup (LocalBusiness, Service, FAQ)
- Conversational keyword mapping
- AEO implementation roadmap
- Everything in AEO Foundations
- Monthly AI-optimised content creation
- Schema markup across your full website
- Google AI Overview optimisation
- Entity and topical authority building
- AI mention monitoring and reporting
- Quarterly AEO strategy review
Real reviews from real clients.
Everything you need to know.
What is AEO and how is it different from SEO?
AEO stands for Answer Engine Optimisation. Traditional SEO is about ranking in Google's list of links. AEO is about being the answer that AI tools like ChatGPT, Perplexity, and Google's AI Overviews serve up directly when someone asks a question. They overlap, but they're not the same. A strong SEO foundation makes AEO easier, but AEO requires additional work around content structure, schema markup, and how clearly your business answers specific questions.
How long does AEO take to work?
Technical changes like schema markup can be indexed within days. Building the kind of topical authority and content depth that AI tools favour takes consistent work over three to twelve months. The businesses seeing traction with AEO now are the ones who started early, before their competitors. Starting now puts you ahead of the curve.
Will AEO help with Google AI Overviews?
Yes. Google's AI Overviews pull from pages that are well-structured, factually clear, and already trusted by Google. The work you do for general AEO, particularly FAQ schema, clear answers, and a strong SEO foundation, directly increases your chances of appearing in AI Overviews. It's not something you can directly target, but the right foundations get you there.
Do I need good SEO before starting AEO?
A solid SEO foundation makes AEO significantly more effective. If your site is slow, poorly structured, or not indexed properly, AI tools are less likely to find and cite it. We typically review your technical SEO as part of the AEO foundations work so both are moving in the same direction.
How do I know if AI tools are mentioning my business?
The most direct approach is to ask. Open ChatGPT or Perplexity and ask: "What are the best [your service] businesses in Brisbane?" and see if your name comes up. Our AEO Authority package includes ongoing AI mention monitoring so you have a clearer picture over time.
Ready to be the business AI recommends?
Book a free 30-minute discovery call and we'll walk you through what AEO looks like for your specific business.
Book a Free Discovery Call