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Commercial cleaner polishing a floor - commercial cleaning company websites and marketing Brisbane

Commercial Cleaning Company Websites and Marketing Brisbane

Your sites are spotless.
Your digital presence should be too.

Website and marketing strategy partners for established commercial cleaning companies that win work through contracts, tenders and referrals, and want a website and marketing that match the standard of their operations.

Trusted by

Your website is where a facility manager, procurement team, strata manager or tender panel goes to check you out before they pick up the phone. It may be the first thing they see, but it is the strategy behind it that decides whether you read as a contractor they can trust with their sites, or as one more cleaning company competing on price.

A commercial cleaning website that wins contracts starts with a stronger foundation.

Most commercial cleaning businesses come to us thinking they need a better-looking website. But a new website alone cannot fix unclear positioning, services that read the same as every competitor's, or proof that is buried in a PDF capability statement. We clarify what sets your business apart, shape the right message and build it into a credible website that gives decision-makers a reason to shortlist you.

Book a Discovery Call
01

Your website makes you look smaller than the contracts you want.

02

Your services and the sectors you serve are not clearly laid out.

03

Your value proposition reads like every other cleaning company's.

04

Your compliance, systems and client proof are buried or missing.

Two partners who know the commercial cleaning industry.

We know the industry. We understand your clients. And we know how to position your business for long-term growth. Whether you need a full refresh or just help getting started, we'll help you build the professional presence your business deserves.

Sarah Rail from Mino Design and Digital and Kristy Hunter from Hunter Marketing Co. working together

Trusted by the industry's peak body.

"Sarah did our rebrand and website, and Kristy developed our marketing strategy and all the website copy. They just get it. They're my go-to experts and trusted partners for anything brand, website or marketing-related. I wouldn't hesitate to recommend them to any BSCAA member."

Kim Puxty, CEO, BSCAA
BSCAA website on an iMac, designed and built by Mino Design and Digital
We get your foundations right first.

Every project starts with a review of your foundations.

Most commercial cleaning businesses need to know whether the website, marketing and search presence they already have are working for them or against them. So, we always review your foundations first: we look at how your business reads to a facility manager, a procurement team, a tender panel and to Google and AI search.

You will get clear, commercially focused recommendations on what to prioritise, what may not need changing and where the next dollar will do the most work.

Where to start
Book a complimentary 30-minute Discovery Call
Book Your Discovery Call

What the review includes:

  1. 1
    A score for your website, your Google visibility and whether your site is set up for AI search, plus a list of technical fixes you can make straight away.
  2. 2
    Whether ChatGPT and Google's AI recommend you when someone asks for a commercial cleaner in your area, and who they name instead.
  3. 3
    What a facility manager, procurement team or tender panel actually sees when they visit your website, and where your website and market presence fall short.
  4. 4
    A prioritised list of what to fix first, from quick wins to bigger moves.
Recent work

SPS Facilities.

Website designed and built by Mino Design and Digital.

Marketing strategy by Hunter Marketing Co.

After the Foundations Review

We will discuss the possible next steps...

Brand refresh and websites are delivered by Sarah at Mino Design and Digital. Marketing strategy and planning are delivered by Kristy at Hunter Marketing Co. Kristy is our long-standing partner and the strategist behind both BSCAA and SPS Facilities.

With our partner Hunter Marketing Co. 1

Marketing Strategy and Plan

Kristy works with you to uncover your value proposition, define your ideal client, sharpen your key messages and set the channels and plan to win the contracts you want. Start with a 1:1 Marketing Plan in a Day or go deeper with a 6-12 Month Marketing Strategy and Implementation Plan.

Book a Call with Kristy
2

Brand Refresh and Website Upgrade

Commercial cleaning is bought on trust, not price alone. A facility manager or tender panel needs to see that you clean to standard every time, employ trained people, hold the right compliance and have systems behind you. Sarah refreshes your visual identity so your brand looks as dependable as your work, then designs and builds a website that lays out your services and sectors, shows your credentials and client proof and makes requesting a quote easy. See what is included in a brand refresh and a website upgrade.

Book a Call with Sarah

Whichever step is right for you, it starts from the same place: websites and marketing grounded in strategy so they tell one story to facility managers, procurement teams and tender panels across Brisbane.

What clients say

Real reviews from real clients.

5.0
Google Rating
J
Jo SOS Dogs

"The website, copywriting, photos and SEO/AEO work you've done has been fantastic. I'm busier than ever, with so many more enquiries coming through. I'm run off my feet now. Like they say, it's a good problem to have."

B
Bejan Lohrasb PMSA

"Sarah and the team at Mino Design and Digital have been fantastic to work with. They helped us rebuild our organisation's website and made the whole process straightforward from start to finish. Sarah in particular has been responsive, patient and genuinely easy to work with."

M
Morgan Hook BZT Group

"Mino Design and Digital did a fantastic job helping us design and set up our website. They took the time to understand what we needed, kept us in the loop throughout the process, and delivered a site we're really happy with."

C
Connections Count Allied Health Services

"Sarah created a fantastic website for us that truly reflects our brand. She is creative, knowledgeable, warm, responsive and professional. It was an absolute delight working with her and I HIGHLY recommend her to you!"

C
Caroline Thurlow Marketing Manager

"I have worked with Sarah as a graphic designer and website designer with many of my clients for more than 10 years. With every client, she is consistently creative, easy to work with and always striving to provide her best work. Sarah's my 'go to' designer."

K
Kim Puxty BSCAA

"I had an excellent experience working with Mino Design & Digital, especially with Sarah. They did an exceptional job modernising our logo and image, and their dedication to delivering high-quality work made our collaboration smooth."

A
Annika Emanuelsson Marketing Manager, Bioremedy

"I had the pleasure of collaborating with Sarah, an exceptional web designer who recently finished the creation of a new website for one of my clients. I cannot emphasise enough how impressed I am with Sarah's ability to take charge and propel my project forward."

M
Mandy Stephens Marketing Manager, Let's Chat Education

"I engaged Sarah to do some graphic design, rebranding and work on our website. We are very pleased with the result: professional, timely, and exactly what we needed."

The cleaning companies winning the best contracts right now look like they should be.

Book a free 30-minute discovery call. We'll take an honest look at where you stand and tell you exactly what's holding you back, and what to do about it.

Book a Discovery Call

Common questions.

Straight answers to what we hear most from commercial cleaning businesses.

Who is this for?

Established commercial cleaning companies that win work through contracts, tenders and referrals, and want their website and marketing to match the standard of their operations. If you are a sole trader cleaning homes, our 14-Day Website Refresh is a better fit.

What happens on the discovery call?

It is a free 30-minute call, and it is where we review your foundations. Before the call we look at your website, how visible you are in Google and AI search, and how your business reads to a facility manager or tender panel. On the call we talk you through what we found, what to prioritise and what may not need changing. You leave with clear recommendations whether or not you go ahead.

Do we need to work with both Sarah and Kristy?

No. Sarah at Mino Design and Digital looks after websites. Kristy at Hunter Marketing Co. looks after marketing strategy and planning. You can work with either, depending on what the review shows you need. Many cleaning businesses choose both so the website and the marketing tell one consistent story.

Most of our work comes from tenders and referrals. Why does the website matter?

Because a tender panel, a procurement team or a referred facility manager will look you up before they decide. Your website either confirms the confidence a referral has already given you or weakens it. A credible, clearly laid out website helps warm leads move faster and gives anyone comparing contractors a reason to shortlist you.

What should a commercial cleaning website include?

Clear pages for the services you offer and the sectors you serve, your insurances, compliance and accreditations, the systems and reporting behind your service, proof from the clients and sites you already look after, and an easy way to request a quote or a site inspection. It also needs to be found: set up properly for Google and AI search, so you appear when a facility manager asks for a commercial cleaner in your area.

Do you work with cleaning companies outside Brisbane?

Yes. We are based in Brisbane and work with commercial cleaning companies across Australia. Strategy sessions run online and the website and marketing work is delivered remotely, so location is not a barrier.

Let's talk

Let's talk about
your business.

No obligation. No hard sell. Just a conversation about what's possible for your business.

Sarah Rail, Mino Design and Digital
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Discovery Call

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